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| Eros announces three major film releases at Cannes |
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 Eros International, the London listed leading Indian filmed entertainment studio, has announced three exciting international film projects at Cannes Film Festival 2009 - Kambakkht Ishq, Love Aaj Kal and Aladin. Sajid Nadiadwala's Kambakkht Ishq, Co-Produced by Sunil A Lulla (Executive Director and President, Eros International, India) and directed by Sabbir Khan, stars Akshay Kumar and Kareena Kapoor with special guest appearances by Sylvester Stallone, Brandon Routh and Denise Richards. Love Aaj Kal, produced by Saif Ali Khan and Dinesh Vijan, is co-produced by Sunil Lulla and directed by Imtiaz Ali of Jab We Met fame will set a new precedent for the love story sub-genre for which Indian cinema is so famous. Love Aaj Kal marks Eros International's exciting synergy with Saif's newly-formed company Illuminati Films and stars the on-screen heartthrob himself alongside Deepika Padukone and veteran actor Rishi Kapoor. Aladin, produced by Eros International, is one of the most unique Indian film productions of recent times - a larger than life family adventure heralding a modern day adaptation of an age old story. With a stellar cast including Amitabh Bachchan, Riteish Deshmukh, Sanjay Dutt and debutante Jacqueline Fernandez, Aladin marks a new turning point in Indian filmmaking and content that will truly appeal to traditional and international Indian film cineastes. The visual effects for Aladin have emerged from EyeQube Studio, an Eros International company headed by Charles Darby, taking the celluloid world of special effects to an entirely new stratum. Commenting on Eros International's showcases at this year's Cannes Film Festival, Sunil Lulla said: "With the multi-faceted global fan base of Indian cinema standing at 3.6 billion, we want to be at the forefront of meeting the ever-increasing demands of audiences by pioneering innovative film content. "Through our vision and innovative content, we have been instrumental in increasing the mainstream appetite for films of Indian origin or those encapsulating a strong essence of Indian sensibilities, as well as servicing the emerged market among contemporary Indian audiences that wants to consume Indian films that are truly 'international' in style, subject and content. "It has been our objective to increase the level of expectancy for the films of our genre year after year, 2009 being of no exception as with great pride we introduce three extraordinary film projects at Cannes." Related Articles:
Last update: 25-05-2009 23:56
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